Brief of Event Management Companies in Abu Dhabi
We now have everything at our fingertips thanks to the advancement of event management companies in Abu Dhabi in new technologies. Event management is one of the businesses that will be transformed in 2022. We can improve event organization and elevate the experience to a whole new level with the help of the latest technology. Any type of digital accessory that can be used in other industries is referred to as event technology. Welkin, one of the best event management companies in Abu Dhabi, guides you to the greatest event technology developments for 2022.
At the start of 2021, event planners and marketers all over the world were optimistic about the year ahead. However, for many in the sector, 2021 has been a difficult year. While in-person events have returned to the industry, event planners have been dealt a new blow as they head into 2022 with the discovery of a new Covid strain.
But it’s not all doom and gloom. Planners can better prepare themselves to manage with the advent of innovative trends such as enhanced event tech and solutions.
Facial Recognition:
The emergence of facial recognition technologies has taken the audience experience to a whole new level. You can create an automated system for guess list check-in with the use of facial recognition programs, assuming the visitors agree to have their faces scanned. Checking in will be a lot simpler and faster. Welkin, one of the top event management companies in Abu Dhabi, will assist you forecast attendees’ reactions based on their facial expressions and body language.
Artificial Intelligence (AI):
According to the best event management companies in Abu Dhabi, AI can provide a more meaningful and personalized experience. AI-powered digital assistants can help you improve the attendance experience. Who will be able to respond quickly to the needs of the attendees? In addition, AI can simply collect and analyse data to assist you in conducting a post-event survey.
Live Streaming:
With the necessity to reduce event overhead owing to the pandemic crisis, virtual events are becoming a trend in 2022. Your event can reach people who would otherwise be unable to attend thanks to living to stream. In the opinion of one of the excellent event management companies in Abu Dhabi through live streaming. Your event can reach a much wider audience than the real event, and selling online event access can generate new revenue.
Event Creative Directors:
With a thorough planning and design process, we’ll take your events to the next level. Welkin event management companies in Abu Dhabi caters to all types of celebrations, including corporate events, birthday parties, and destination weddings.
“Event Trends 2022 with insights gained into how these trends will shape our industry moving forward.”
Traditional Time and Space Boundaries Are Gone:
This idea revolves around increasing the ability to broadcast live events across many schedules while also giving certain content on demand. The flexibility of content delivery can (all) benefit in-person, hybrid, and virtual events.
Year-Round Event Participation:
An on-demand strategy benefits more than just content. Away from living event days, there is also a trend for community building and involvement. The ease of use that comes with the latest event technology is the key driver for the surge in year-round event participation. Welkin event management companies in Abu Dhabi can benefit from the ease of use and added impact of providing professional development training before and after an event.
Machine Learning Delivers ROI:
Because of the rapid growth of technology during the Covid pandemic, event technology may now use actual machine learning and artificial intelligence, rather than just sophisticated algorithms. According to MeetingPlay CEO and co-founder Joe Schwinger, this technology is a “game-changer.” The largest advantage comes from events with more than 50 sessions or 5,000 attendees, and there is a positive return on investment.
Event Tech Stack:
While many event tech suppliers tout the advantages of an all-in-one solution, the contrary is also a growing trend. Clients prefer to build their tech stack with the best tools for each function rather than all-in-one systems.
“You must employ the best technology for each piece of an event to offer amazing experiences.”
The most recent generation of event technology is more ready than ever to interact with CRM and Marketing Automation software. Event technology vendors should have been more open to this before, but they are now on the right track and aligned with SaaS companies across industries. Event planners must change their perspective from viewing events as a stand-alone tactic to viewing events as a component of a bigger marketing strategy.
Golden Age of On-Demand Event Content:
It’s only natural that event professionals are exploring better and better methods to engage communities with content developed for or emerging from online events. It makes sense to invest in skills and resources around on-demand content because content drives the majority of audience engagement at online events.
Insights-Driven Engagement:
Regardless of event format, engagement is the metric that can predict the outcome of an event. “In the end, decisions based on insights lead to more successful programs.” It is now feasible to continuously alter and improve any event to drive increased interaction by tracking event parameters that act as proxies for audience involvement.
Hybrid Experience:
Thanks to the incredible advancements of event management companies in Abu Dhabi over the last few months, hybrid events are now virtually as simple to navigate as purely virtual events, at least from the perspective of the audience. This structure allows audience members to easily move between in-person and virtual participation via devices, regardless of their physical location, resulting in a hybrid event experience.
The merging of the hybrid event experience implies that presenting hybrid events becomes less about catering to two distinct audiences and more about combining two different forms of technology.
Escalating Mergers and Acquisitions:
There are still numerous challenges that event technology must address. Event management companies in Abu Dhabi is unlikely to slow down anytime soon, and industry consolidation will only accelerate as the major businesses seek to diversify their services.
The desire to bring great people into the fold, take ownership of related technologies, or obtain speedy access to certain markets drives these types of investments.
With the rise of event technology, data is becoming a more valuable commodity, thus businesses must be clear about their data policies, especially when investments in this field result in enormous volumes of data being sent. Regardless matter how the new models seem, it is apparent that communities are at the heart of events, and investors understand this.
Getting to the Virtual world:
Video games are currently the closest thing we have to a virtual world. But just because they’re games doesn’t mean we shouldn’t treat them and the technology that powers them with respect. The question of whether an immersive online experience is an appropriate location for a certain event will drive the decision to conduct events in the virtual world. While it has a lot of potential for specific use cases, it won’t work for every form of event.
For now, the potential event venues of the metaverse could be a little too farfetched for most business needs, and visiting them requires a cumbersome headset that is currently inaccessible to many non-gamers.
Virtual Event Planners Should Begin To think Like Movie Producers:
When was the last time you attended a virtual event as compelling as your favourite binge-worthy TV show? Planners can replicate this show-quality experience and take future events to the next level by addressing virtual events like TV producers.
We already know that the majority of today’s audiences are online; from viewing a Netflix show to attending a brand’s consumer conference, individuals use their phones, tablets, and laptops to connect. This means that event planners need to meet their market where they are — in front of a screen — and provide content that’s comparable to the latest streaming sensation.
The responsibilities of a host are comparable to those of an event planner, such as organizing the overall event experience, producing interesting narratives, and collaborating with speakers.
The Rising Skills Needed for Outstanding Virtual Events:
There’s always room to learn and grow in any job, and the world of event planning is no exception. It’s not only a matter of picking the best IT partner or integrating the latest trend to achieve maximum success in this sector. Rather, it’s a more comprehensive perspective that entails rethinking how we approach and produce events. This requires us to change our skillset to provide the most engaging and impactful event experiences possible.
Have a Tv host attitude:
When planning your event, keep the big picture in mind while paying attention to the specifics; this includes determining the story arc and general theme, which will help you craft both your content and the event experience properly.
Utilize data to drive audience engagement:
Understanding your event statistics is essential for generating compelling experiences that your audience will want to watch again and again, much like they do with their favourite television show. As a result, the right tech partner should be able to supply you with a comprehensive set of statistics so that you can remain ahead of audience expectations and maintain high “ratings.”
